You are an analyst for the Coral Cola Company and are interested in the association between...

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You are an analyst for the Coral Cola Company and are interestedin the association between age and rating of a new type of soda(Irish-Cream Cream-Soda). You suspect that younger individuals willprefer the soda over older individuals which could be useful fordeveloping advertisement programs that can appeal to the populationthat likes Irish-Cream Cream-Soda the most (e.g., youngerindividuals). You conduct a study in which you allow participants(n = 15) to taste the new soda and rate how much they like it on ascale from 1 – 10 (1 being the “worst thing I ever tasted” to 10being the “best thing I ever tasted”). In addition, you recordtheir age. Use the 6 steps of hypothesis testing and SPSS todetermine whether there is an association between ratings ofIrish-Cream Cream-Soda and age. The data is provided below. Conductthe appropriate statistical test either by hand or via SPSS (listedat the bottom), record your answers on the answer sheet, and attachSPSS output.

ID

Age

Rating

1

48

1

2

48

4

3

26

8

4

24

3

5

24

7

6

23

10

7

23

9

8

33

6

9

33

5

10

30

5

11

29

5

12

26

10

13

41

3

14

40

2

15

35

3

a) State (0.5 pt) and calculate (0.5 pt) an acceptable measureof variability for Age? (1 pt)

b) What is the appropriate statistical test toanswer question? (0.5 pt)

c) Step 1: What is your prediction regardingthe results of the statistical test? (0.5 pt)

d) Step 2: Set up hypotheses (2 pts)

H0 (1 pt):   

H1 (1 pt):   

e) Step 3: Set criteria for decision (2pts)

Critical value (1 pt):

Decision Rule (1 pt):   

f) Step 5: Report Results (2 pts) – Mustinclude test statistic (0.5 pt), degrees of freedom (0.5 pt),p-value (0.5 pt), and appropriate measure of effect size(0.5 pt)

g) Step 6: Interpret the results of the statistical test interms of the research question (1 pt)

SPSS DATA
(First Section = Age)
(Second Section = Rating)

48   1
48   4
26   8
24   3
24   7
23   10
23   9
33   6
33   5
30   5
29   5
26   10
41   3
40   2
35   3

Answer & Explanation Solved by verified expert
4.2 Ratings (548 Votes)
aThe acceptable measure of variability for Age will be SampleStandard Deviation s 8628855bThe appropriate test will be Correlation testc Prediction is there    See Answer
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