required 1. What is the purpose of a balanced scorecard and describe the four perspectives...

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Accounting

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1. What is the purpose of a balanced scorecard and describe the four perspectives of the balanced scorecard?

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2. Explain the difference between lag measures and lead measures?

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3. What do you think you would regard as three important pitfalls to avoid when implementing a balanced scorecard?

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4. Describe the three principal internal processes that can be included within the internal business perspective of a balanced scorecard.

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