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identify the 5 key elements of the model of the marketing process. Explain each element

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General Management

identify the 5 key elements of the model of the marketingprocess. Explain each element

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1 Situation Analysis The basis of a marketing plan called a situational analysis includes a number of factors that influence the business such as Swot analysis Pestle analysis Porters five strengths and stakeholder analysis What it means is strengths weaknesses opportunities and threats It creates a list of strengths both internal and external weaknesses opportunities and threats to advise on strategic planning decisions Pestle which means political economic social technological legal and environmental is to determine all external factors that can affect business Situational analysis can lead to a    See Answer
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