How is customer profitability impacted by Marketing, Selling,Distribution and Administration Cost allocation / trailingmechanisms?...How...

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Accounting

How is customer profitability impacted by Marketing, Selling,Distribution and Administration Cost allocation / trailingmechanisms? Is it possible that ostensibly high price payingcustomers are actually not that profitable ? Discuss examples fromany industry and experience on such possibilities

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Customer profitability includes analysing the profit earned customers wise It analyse the sales made to the customers when there is difference in the cost structures involved of the sales made There can be various See Answer

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In: AccountingHow is customer profitability impacted by Marketing, Selling,Distribution and Administration Cost allocation / trailingmechanisms?...How is customer profitability impacted by Marketing, Selling,Distribution and Administration Cost allocation / trailingmechanisms? Is it possible that ostensibly high price payingcustomers are actually not that profitable ? Discuss examples fromany industry and experience on such possibilities