Here are three questions for us to discuss: 1) How valid do you think the "marketing concept"...

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General Management

Here are three questions for us todiscuss:

1) How valid do you think the "marketing concept" is as a key tobusiness success? Do you buy Pride and Ferrel's argument?

2) Does the "marketing concept" have any application to anindividual's life? How can it be a key to personal success just asto organizational success?

3) As you "Begin with the End in Mind" for your own life, in whatway could you utilize the "marketing concept" to guide yourimagined picture of the end/whole of your life and the choices youwill make along the way to get you there?

Answer & Explanation Solved by verified expert

3.7 Ratings (546 Votes)

1 It is completely valid that marketing concept is the main key to the business success To formulate the correct marketing concepts different factors are required to be considered To know the market trend different research and analysis are required to be performed To build a successful business it is required to know the customer first Based on the customers needs the decisionmaking process is made which replicates the utilization See Answer

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