You own a business similar to Starbucks and are in the process of analyzing two of...

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General Management

You own a business similar to Starbucks and are in the processof analyzing two of your customers, Natasha and Boris, and how eachof them impacts your business. In particular, Natasha buys 14lattes each week and also buys 7 breakfasts per week at yourbusiness. The price of each latte is $4 and she spends $8 on eachbreakfast. She will likely continue to do this for the next 27years. Boris buys 14 lattes each week and also buys 7 breakfastsper week at your business. He also spends $8 on each breakfast. Hewill likely continue to do this for the next 9 years.

Natasha’s lifetime value at your business is equal to____________________.

Compared to Boris, Natasha falls into the ____________________relationship group.

Boris’s approximate lifetime value at your business is equal to____________________.

Compared to Natasha, Boris falls into the ____________________relationship group.

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Ans Let us list down theFor NatashaLattes brought per week A 14Breakfast brought per week B 7Cost of Latte C 4Cost of breakfast D8Total amount spent at your business per weekTCAC BD Eq 1Substitute values of ABC D in Eq 1TC 144 78TC 112Natasha is likely to do this for 27 years 52 weeks peryearSo Natashas lifetime value at your business is    See Answer
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