You are working as Public Relation Manger in new private college that was established in...
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You are working as Public Relation Manger in new private college that was established in 2017 the college provides bachelor degree in different two majors (Business and design), recently the college has launched a new degree in Information Technology science, and the college aims to open additional divisions in engineering and law fields, beside providing master degree in different subjects. The college is described as fast growing academic organization with high potential to expand and improve to meet the high demand in education field
At the beginning of 2020, the college has determined to apply a new strategy that help to shift its brand name from local concept to become a Global Brand Name
Question: The college thinks it should be classified the segments of the students, before starting targeting the potential segments that could be get benefits from its multi education degrees and programs. These segments are varying as the college looking to expand locally and abroad. Thus, the message should be differing to accommodate with multi-cultures students
As you are a Public Relation Manger, you are required to build a comprehensive proposal thatYour proposal should at least be 500 words
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