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You are employed at a company called EntreNous, a consultancy firm to help corporations improve...

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Finance

You are employed at a company called EntreNous, a consultancy firm to help corporations improve their intercultural communication. One of your clients, Glocalise, is based in Australia and is looking to expand into new markets. However, before doing so, the CEO of Glocalise would like to know more about the national and organisational cultures in these countries to ensure Glocalise is prepared and cultural miscommunication is minimized. You have been commissioned with writing a report for the CEO of Glocalise to identify the main cultural similarities and differences between Australia and the country assigned to you. You will need to highlight these cultural differences and recommend areas in which cultural miscommunication may occur. To identify the cultural differences, refer to Hofstedes cultural dimensions, and Halls Context Model, at a minimum. Structure A report is written to compile information that has come from analysing an issue, problem or data. Its purpose is to both inform and to provide recommendations in relation to the issue/problem/ data. In this report, you will provide recommendations of how Australian Glocalise employees should modify their behaviour when operating in your assigned country.

My assigned country is croatia

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