Logo
Home Study Material Contact Search
AI Chat FREE
  1. business
  2. operations management
  3. write a paper (750-1,000 words) that analyzes the

Write a paper (750-1,000 words) that analyzes the changes to IMC strategy a company faces in...

60.2K

Verified Solution

Question

Operations Management

Write a paper (750-1,000 words) that analyzes the changes to IMCstrategy a company faces in light of the digital upheaval led byGoogle, Yahoo, Microsoft, and others. The paper should considerPorter’s five forces framework, including competitors, buyers,suppliers, potential entrants, and substitutes.

Answer & Explanation Solved by verified expert
4.3 Ratings (591 Votes)
IMC as defined by many scholar and scholarly articles could be narrowed down to mean the manner at which a firm organization or any business enterprise communicates to its market gets feedback from them and how they handle their information flow just all in the name of achieving a wellcoordinated way of marketing their products or services to gain a greater market share Due to much competitions threats many business enterprises have had to change the way they carry out their integrated marketing communications The competition coming from new entrants or even existing competitors substitutes and event suppliers Earlier enough the carrying out the strategy of marketing was just not so complicated or it needed not much of having a specific strategy however due to the changes and having greater forces that are changing the environment of business and in that case the    See Answer
Get Answers to Unlimited Questions

Join us to gain access to millions of questions and expert answers. Enjoy exclusive benefits tailored just for you!

Membership Benefits:
  • Unlimited Question Access with detailed Answers
  • Zin AI - 3 Million Words
  • 10 Dall-E 3 Images
  • 20 Plot Generations
  • Conversation with Dialogue Memory
  • No Ads, Ever!
  • Access to Our Best AI Platform: Zin AI - Your personal assistant for all your inquiries!
Become a Member

Other questions asked by students

Q

A single stage double acting air compressor having a clearance of 4% takes in air at...

Mechanical Engineering
Q

Honeywell Bakery has been offering a new vegan cupcake and wants to know the demand in...

Advance Math
Q

Select the correct location on the table Consider the following equation Which row in the...

Basic Math
Q

Find the value of Z0 16 Round to two decimal places OA 1 04 OB...

Statistics
Q

A water main is to be constructed with a 25 grade in the north direction...

Calculus
Q

In this unit you have learned the importance of analyzing trends and determining financial ratios...

Accounting
Q

Question Help 0 Odell purchased a used van for use in its business on January...

Accounting
Q

Hightops balance sheet of 30 June 2018 shows a motor vehicle at a cost price...

Accounting
Q

If Susie earns $700,000 in taxable income and files as head of household for year...

Accounting
Q

The records of Phoenix Corporation revealed the following data for the current year. 22. Refer...

Accounting
Q

Costs drivers can typically be based on output volume or activity. Using volume based...

Accounting
Q

Cheyenne, Inc. had outstanding $6,420,000 of 11% bonds (interest payable July 31 and January 31)...

Accounting