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Which are the advantages and disadvantages of direct versus indirect distribution channels? Discuss and give some...

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General Management

Which are the advantages and disadvantages of direct versusindirect distribution channels? Discuss and give some examples ofbrands using one of the two channels or both.

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As we are moving towards a digital age the age of convenience our preferences are also changing from buying goods from brick and mortar stores to online outlets Keeping this in mind it is important for businesses to continuously innovate their distribution strategies to adapt to a competitive business environment There are two types of distribution    See Answer
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