What are the variety of capital budgeting tools including net present value (NPV), internal rate of...

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Finance

What are the variety of capital budgeting tools including netpresent value (NPV), internal rate of return (IRR), payback period,and profitability index (PI). Only evaluate the incremental changesto cash flows and use applicable metrics that align with the valuesbelow.

Use an Excel spreadsheet showing the required cash flowforecasts and capital budgeting tool calculations.

Marketing/Advertising Campaign

  • A major new marketing/advertising campaign, which will cost $2million per year and last 6 years.
  • It is forecast that the campaign will increase sales/revenuesand costs of sales by 15% per year.
  • Annual sales for the previous year were $20 million.
  • The marginal corporate tax rate is presumed to be 25%.
  • Being a moderate risk investment, the required rate of returnof the project is 10%.
  • Cost of sales costs of sales by 15% per year.

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Year Cost of Campaign ($ mn) Revenue Cost Tax (Revenue-Cost of Sales-Cost of Campaign)*25% Cash Flow (Revenue-Cost of Sales-Cost of Campaign-Tax) Present Value of Cash Flow (CashFlow/1.1^year)
1                                      2.00       23.00          3.45                                          4.39                                          13.16                                        11.97
2                                      2.00       26.45          3.97                                          5.12                                          15.36                                        12.70
3                                      2.00       30.42          4.56                                          5.96                                          17.89                                        13.44
4                                      2.00       34.98          5.25                                          6.93                                          20.80                                        14.21
5                                      2.00       40.23          6.03                                          8.05                                          24.14                                        14.99
6                                      2.00       46.26          6.94                                          9.33                                          27.99                                        15.80
NPV (Total of Present Values)                                        83.10

As there is no initial investment at year 0, so can't determine the IRR, payback period and PI in this case.


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What are the variety of capital budgeting tools including netpresent value (NPV), internal rate of return (IRR), payback period,and profitability index (PI). Only evaluate the incremental changesto cash flows and use applicable metrics that align with the valuesbelow.Use an Excel spreadsheet showing the required cash flowforecasts and capital budgeting tool calculations.Marketing/Advertising CampaignA major new marketing/advertising campaign, which will cost $2million per year and last 6 years.It is forecast that the campaign will increase sales/revenuesand costs of sales by 15% per year.Annual sales for the previous year were $20 million.The marginal corporate tax rate is presumed to be 25%.Being a moderate risk investment, the required rate of returnof the project is 10%.Cost of sales costs of sales by 15% per year.

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