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What are some of the differences in estimating the benefits for CRM investments versus determining the...

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Finance

  1. What are some of the differences in estimating the benefits forCRM investments versus determining the return on more traditionalinvestment situations?

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CRM is one of the marketing strategy that is being used by many companies to increase their sales and profitability majorly by customer retention and new acquisitions Before we estimate the    See Answer
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What are some of the differences in estimating the benefits forCRM investments versus determining the return on more traditionalinvestment situations?

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