Was the decision to fire CEO Jim Donald wise? What are the pros and cons of...

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General Management

Was the decision to fire CEO Jim Donald wise? What are thepros and cons of changing senior managers? Has Starbucks lost itscompetitive advantage? How could Starbucks make its competitiveadvantage sustainable over time?

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Strategy formulation is outlining of the plan to achieve the longterm overall aims of the organisation The term strategy was mostly utilised in the military especially during war and referred to the methodology to be adopted for optimal execution of plans as even slightest errors in implementation of a plan for achieving a given result through an action could result in disaster with serious impact on the outcome of the war Strategy within an organisation ensures achievement of the goals of the organisation and in the current scenario of global competitiveness is no less than war Implementation of the strategy needs to be dynamic and proactive and not reactive achieving optimal results and staying ahead in a highly competitive global economic environment This requires constant monitoring and control through identification of deviations from goals with immediate corrective action Starbucks has time and again proved extensive implementation of strategy to obtain competitive advantage simultaneous to intensive growth The organisation utilizes a multipronged strategy with the generic competitive strategies ensuring It stays ahead of competition while the intensive growth strategies prioritise goal such as increasing market share and improving market penetration This results in a perfect balanced approach to strategic management through adequate focus and attention being provided to every aspect of sustenance and growth of the organisation along with achievement of organisational goals The capabilities of operations resources perspective involves strategizing around optimisation of See Answer

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