Using business memo format explain to the Chief Accounting Officer and Chief Financial Officer why...
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Accounting
Using business memo format explain to the Chief Accounting Officer and Chief Financial Officer why you made your decision. Be specific, identify and describe the key ratios which influenced your decision. In your explanation refer to your ratio analysis and external sources for support to justify your decision:
| Best Digital | Very Zone |
Acid-test ratio | 0.96 | 0.85 |
| Best Digital | Very Zone |
Inventory turnover | 2.82 | 2.79 |
| Best Digital | Very Zone |
Days' sales in receivables | 34 | 36 |
| Best Digital | Very Zone | ||
Debt ratio | 39.6 | % | 40.1 | % |
| Best Digital | Very Zone |
Earnings per share of common stock | $5.60 | $4.93 |
| Best Digital | Very Zone |
Price/earnings ratio | 18 | 25 |
| Best Digital | Very Zone | ||
Dividend payout | 20 | % | 14 | % |
Best Digital's common stock seems to fit the investment strategy better. Its price/earnings ratio is lower than that of Very Zone,
and Best Digital appears in better shape financially than Very Zone. On the majority of the ratios, Best Digital looks better than Very Zone.
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