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The word "omnichannel" is used a great deal to describe the consumer options today in an...

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General Management

The word "omnichannel" is used a great deal to describe theconsumer options today in an ever changing marketingenvironment.

1. Give an example of how "omnichannel" plays a role in yourexperiences as a consumer.

2. 2 Pros and 2 cons of omnichannel

Answer & Explanation Solved by verified expert
4.0 Ratings (683 Votes)
1 Omnichannel as it says uses an integrated approach to multichannel marketing I would take an example of how REI is cashing on the concept of Omnichannel REI has been successful in integrating their mobile app website and store If any book is newly launched into REI store or is out of stock it    See Answer
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