The sales and marketing section offers a detailed explanation of your sales strategy, pricing plan, proposed...

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General Management

The sales and marketing section offers a detailed explanation ofyour sales strategy, pricing plan, proposed advertising andpromotion activities, and product or service's benefits. This iswhere outline your business's unique selling proposition, describehow you're going to get your goods and/or services to market, andhow you're going to persuade people to buy them.

please make a simple marketing plan for a music studio.

Music Studio was started as a way for kids to learn instrumentsin a fun way. The studio has four instructors that are to be paidas independent contractors. Our target customers are going to bechildren of all ages, with a focus on children ages 12 to17.   

Music Studio plans on offering private lessons, group lessons,and online lessons. The private lessons are customized to eachstudents learning style and integrate a fun way to learn musicthrough hands-on experience, technology and musical activities. Thegroup lessons are designed to enhance music fundamental learningwith peer interactions. Due to the coronavirus pandemic, the studioalso offers online lessons which feature private and group lessonsin a virtual learning space. Music Studio offers online lessons viaFaceTime, Google Duo OR Zoom.

The music studio offers both group and private instrumentlessons. The instruments used are: Piano, voice, violin, viola,guitar, ukulele, theatre, and mini musicians.

The main instructor - who has been studying Music for over 20years and teaching and performing for over 10 years. She currentlyholds a Bachelors of Music Technology Performance/Voice along witha Masters in Music Technology – Digital Pedagogy/Voice - both fromDuquesne University. Ashley’s past experiences include soloperformances, collaborative works, Choral/Orchestral participation,Quartets, Vocal Jazz, Classical Vocal Pedagogy Techniques Recordingand Live Sound Engineering

The second instructor is the musical theatre instructor is aprofessional theatre artist with an array of experience in both theeducation and theatre industries. She holds a degree in DirectingHer main focus is helping students find their artistic voices andto present their art fearlessly and with excellence. Herspecialities include acting, improvisation, college audition prep,scene-to-song and group work. The next instructor began her musicaljourney at the age of 10. recorded and released two EPs andcontinues to write and record music in her spare time.

The last independent contractor is who serves as the Violin andViola instructor. s degree in Violin Performance.   Thebusiness proposal is to ask the bank for a $20,000 loan. The loanis for five years, and the plan is to repay the bank $4,000 eachyear.

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The most important part of a business plan is to have a good marketing plan There is no right approach tho this as every plan has its own unique proposition suitable for the respective business This ideally revolves around the goals and objectives of the business and thus keeps the business on course For the Music studio that teaches instruments to kids have summarized the information given which is a follows Target customers Children aged 12 to 17 years The studio offers the following lessons Private lessons Customised to the childs ability and requirement using handson experience technology and musical activities Group lessons Involves fundamental learning    See Answer
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