the company I chose is Amazon Use the same organization as in previous week's projects. Last week,...

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General Management

the company I chose is Amazon

Use the same organization as in previous week's projects. Lastweek, you completed the strengths, weaknesses, opportunities, andthreats (SWOT) analysis for your organization. Hopefully, you havebegun researching potential social causes, issues, or nonprofitsfor your company to adopt.

As you consider your options, select three or four possiblecandidates (social causes) and evaluate whether the alternativesyou come across fit with your company's mission, vision, andethical framework, as well as any existing social responsibilityefforts. Finally, select the new cause that will build upon yourcompany's strengths. Will selecting this cause support theresponsibility owed to your stockholders and stakeholders?

Tasks:
Propose your top three potential social causes for yourorganization and why your selected social cause or issue is a goodmatch with your chosen corporation for creating a corporate socialresponsibility (CSR) campaign. You will want to be sure that youcover the following items in your report:

Evaluate how each of your top three social causes do or do notmeet your company's mission, vision, and ethical framework, as wellas, any on-going social responsibility efforts.

Defend why the social cause you chose is a good fit with yourcorporation.

Assess how Stockholder Theory and Stakeholder Theory impactedyour final selection (Week 1 reading)

Justify which personal ethical framework impacted your finalselection and how it impacted your selection (Week2 reading)

Analyze the internal and the external ethical impacts of yourselection (Week 3 reading)

Submission Details:

Submit your paper in a 5- to 7-page Microsoft Word document,using APA style.

Name the document SU_BUS3001_W3_ LastName_FirstInitial.doc.

Submit your document to the Submissions Area bythe due date assigned.

Answer & Explanation Solved by verified expert
4.0 Ratings (485 Votes)
Amazon has implemented and new brick and mortar store in New York to provide an enriching experience to its customer by entering the store and buying the books Amazon was previously only dealing in online books as well as ebooks but since 2015 Amazon has entered the means to market by opening a store in New York By targeting on the tourist as well as the royal Shoppers who directly experience and ability in shopping in person Amazons main go to market strategy includes that day off physical shopping that is given by some store By actually looking at the book while shopping them is one of the best feelings for a book buyer Amazons Retail store is very profitable and generating good profit for the Amazon This book store also provide a physical identity for the company in the eyes of the customer which directly improve the overall brand image between the society as    See Answer
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