The biggest international cross-over in recent years was Gangnam Style, whose popularity was driven by YouTube...

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The biggest international cross-over in recent years was GangnamStyle, whose popularity was driven by YouTube and social media. WasGangnam Style a one time thing or the trend of media industryinternationalization? Or will the internet continue to introduceand catapult international content to global audiences? And doesthe media industry need to adapt to find the best talent around theworld?

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I think that Gangnam style was so popular because the trend of media industry is actually trying to make global impact and audience are no more limited to domestic environment rather content are making and impact internationally just    See Answer
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