t is a responsibility of the global firm to ascertain the level of importance of various...

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General Management

t is a responsibility of the global firm to ascertain the levelof importance of various aspects of culture. Companies’ operationsneed to recognize and adjust to the cultural environment. In thisweek’s Lesson, you will find eight elements of culture. For thisassignment, there are four elements of culture that are mostimportant when marketing products and services internationally:language, religion, manners and customs, and aesthetics. Indicatewhy each is important and provide examples in your response.

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Marketing a product in a language which the locals can understand easily is very important People connect well with a product when it is marketed in their mother tongue So instead of just using software to translate text to local language it is better to hire local professionals before creating the advertisements so that language errors can be avoided For example the meaning See Answer

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