Adidas is one of the strongest sports brand in the world Known most prominently for its range of Shoes the brand is also a manufacturer for clothing and accessories Here is the SWOT analysis of Adidas Strengths of Adidas Legacy heritage With decades of heritage legacy Adidas has travelled a long way to establish itself as a youthful brand The brand was started in 1949 and has travelled a long way since then Diversified portfolio Company has multiple product portfolioswith varied range of footwear accessories under brand nameAdidas premium segment Reebok mid range Strong financial position With its 2400 store globally accounting 43billions the company is in strong financial
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