Summarize three advantages and three disadvantages of using radio advertising and three advantages and three disadvantages of...

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Summarize three advantages and threedisadvantages of using radio advertising and three advantages andthree disadvantages of advertising on TV.

Present three recommendations thatyou would make to an entrepreneur who is interested in consideringTV or radio to advertise a product or service.

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Let us first see the advantages of using radio advertising One of the greatest advantage of using radio advertising is that it is cost effective One can promote whatever they want to without paying a really high price for it So affordability is one major advantage of radio advertising especially when we compare it with TV advertising Another advantage of using radio advertising is the portability of the message People have radios in their cars inside their homes and even on their phones So there is a good chance that whatever a person is advertising will be heard by the audience It has a wide coverage and can be accessed easily One also has the liberty to choose whether they want to advertise at the national regional or international level One also has the flexibility to place their advertisement at different moments during a radio program So while See Answer

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