Strategic planning in a dynamic environment
12. Why are merger and acquisition popular in many firms
competing...
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Operations Management
Strategic planning in a dynamic environment
12. Why are merger and acquisition popular in many firmscompeting in the global economy?
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Strategic mergers is business model adopted by growing and expanding companies to extend the product portfolio and get strategic advantages in the market Few major types of merger is to do backward integrations horizontal mergers downstream acquisition etc In backward integrations the companys would often look at doing strategic tie ups or acquisition of their suppliers in order to have continuous supply of raw materials at profitable prices In downstream acquisitions companies would often acquire the distribution channels logistic providers etc to have complete control over the last mile delivery In horizontal mergers the companies would do tie
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