Strategic Marketing: Porter’s Value Chain is made up of Primary Stages and Support Activities. Use a matrix to...

70.2K

Verified Solution

Question

General Management

Strategic Marketing:

Porter’s Value Chain is made up of Primary Stages and SupportActivities.
Use a matrix to show how Porter’s Value Chain can be used tomake decisions about which of Porter’s Generic Strategies isappropriate for a company to use.
To do this, set up a table that lists each of Porter’s GenericStrategies as a column heading and each of the primary stages andsupport activities of Porter’s Value Chain as rows.
Fill in the appropriate cells to explain where the value chainanalysis may provide insights into the different strategy typeoptions.
Use examples to aid your description.
Word-count: 500 words maximum.

Answer & Explanation Solved by verified expert

3.9 Ratings (662 Votes)

ANSWERPorters value chain AnalysisValue chain analysis is a framework that comapnies can use toidentify and evaluate the ways in which theirrersources and capabilities can add valueMichael E Porter introduced this framework inthe year 1985The value chain analysis enables the companiesto understand which parts of their operations andactivities create value by segmenting the valuechain analysis in to primary stage andsupporting activitiesValue chain analysis is a set of interlinked valuecreating activities performed by an organisationValue chain analysis is a method for assesing thestrenght and weakness of an organisation based on anunderstanding of the See Answer

Get Answers to Unlimited Questions

Join us to gain access to millions of questions and expert answers. Enjoy exclusive benefits tailored just for you!

Membership Benefits:

Unlimited Question Access with detailed Answers
Zin AI - 3 Million Words
10 Dall-E 3 Images
20 Plot Generations
Conversation with Dialogue Memory
No Ads, Ever!
Access to Our Best AI Platform: Flex AI - Your personal assistant for all your inquiries!

Become a Member