Step 1

Picture yourself as a Senior Product Manager in yourfavorite industry.This could be high-tech, financial services,consumer products, electronics, automobiles, restaurants, foodservices, etc.Choose an industry with which you are familiar.Sitquietly and brainstorm with yourself about a possible new productidea.This does not have to be completely original. It could be assimple as a new flavor of ice cream, a new feature on a hair dryeror a new color iPod/iPad.

Step 2

Create a post describing your new product idea.Be asspecific as possible and provide as much detail as you can so thatother's reading your post can understand your idea in sufficientdetail so as to comment on it. Be sure to state who the productidea is targeted to, that is, who you expect to buy it.How will thenew product compare and compete with similar, currently availableproducts? How can labeling and package design help?Consider thelabeling for the new product idea. What restrictions and legalrequirements have to be fulfilled?Consider the packaging for thenew product ideas. If applicable, what sizes will be available? Howwill the packaging help the product to stand out? How will thepackaging help prevent or deter theft?Feel free to attach images toyour post, or include links to similar products that might havesimilar characteristics to the new one you are developing.