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Section A-Q3 Marketing question: How is marketing different from goods to...

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Finance

Section A-Q3
Marketing question:
How is marketing different from goods to services marketing(2 Marks )?
In your answer, explain four characteristics unique to services marketing(4 marks).
What are the types of challenges encountered byservice marketers(2 marks)
Cite and describe an example of services marketing(2 Marks)

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