Sassy Sensations, a local retailer of adult-themed novelties, sells Body Dew, a pheromone-enhanced after bath...
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Sassy Sensations, a local retailer of adult-themed novelties, sells Body Dew, a pheromone-enhanced after bath oil mist. The eight-ounce bottle costs Sassy Sensations $6.95. Sassy Sensations normally sells this bottle for $14.95. Committed fixed costs associated with the product are $2,750 for 2012. Sassy Sensations estimates it will spend $4,250 advertising the product this year. The profit objective for Body Dew is $28,400.
(d) According to the companys website, Body Dew has been reduced 29.77% for the month of January. For this month only, what is Body Dews CM (contribution margin) (%)? (Show your answer to two decimal places.)
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