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Re-importation of drugs from Canada has been brought up frequently in the media. What marketing efforts...

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General Management

Re-importation of drugs from Canada has been brought upfrequently in the media. What marketing efforts are pharmaceuticalcompanies employing to deal with this situation?

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answer Drug re importation is perceived as a costscutting strategy by Americans Nonetheless issues such as drug safety and efficacy prevent legalization of the practiceresidential candidates Hillary Clinton and Bernie Sanders have both proposed importing cheaper drugs from Canada as part of their solutions to lower drug costs for Americans The proposal isnt new other politicians including former Republican presidential candidate John McCain have also endorsed it Why import from Canada The general argument is that prices are cheaper    See Answer
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