Q2. Read the paragraph and answer the following (write it down on a paper) "A bottled water...

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General Management

Q2. Read the paragraph and answer the following(write it down on a paper)
"A bottled water company want to change how they areselling their product by the traditional method. They want fromtheir customers to have the option to buy from them directlyinstead of buying their products through Supermarkets or grocerystores".
- What are the options the company can take to allowcustomers to buy directly from them?
- How can they create a value to attract more customersto buy directly from them?
- Is there any advantage of using Technological factorsto achieve their goal?

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Business to consumer B2C model facilitates sale of goods and services between companies and consumers regarded as the endusers Direct selling mode involves people buying goods from online retail sites simply regarded as online versions of department stores that sell products from manufacturers directly to consumers With the rise of mobile social and cloud technologies consumer expectations have continued to increase wherein nowadays they expect a more seamless experience For many organizations attending enhanced customer experience is the most novel way of gaining a competitive advantage which eventually would facilitate attracting and preserving more See Answer

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