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punctuation This assignment calls for your professional opinion not your personal opinion Your professional opinion is what results from careful study of the case details combined with expertise in operations management success strategies from having studied Chapter 8 of the text Consider the following list of key concepts from the chapter as possibilities for demonstrating your knowledge Process inputs outputs Planning Operations Management Facilities Planning Layout Logistics Products Facilities Planning PERT scheduling Operations Management Ops Management Responsibilities Supply Chain Management McKing Corporation operates fast food restaurants in 50 states selling hamburgers roast beef and chicken sandwiches french fries and salads The company wants to diversify into the growing pizza business Six months of marketing research revealed that the ideal pizza to sell was a 16 inch pie in three varieties cheese pepperoni and deluxe multiple toppings The research found the size and toppings acceptable to families as well as to individuals single buyers could freeze the leftovers and the price was acceptable for a fast food restaurant 7 99 for cheese 8 49 for pepperoni and 9 99 for deluxe Marketing and human resources personnel prepared training manuals for employees advertising materials and the rationale to present to the restaurant managers many stores are franchised Store managers franchisees and employees are excited about the new plan A bit late in the process they discovered one problem The drive through windows in current restaurants are too small for a 16 inch pizza to pass through The largest size the present windows can accommodate is a 12 inch pie The managers and franchisees are concerned that if this aspect of operations has been overlooked perhaps the product is not ready to be launched Maybe there are other problems yet to be uncovered Discussion Questions According to what you learned in the chapter what operations management 1 What operations management mistake s did McKing make in approaching the introduction of pizza idea 2 What operations management strategies and tactics could have been employed in the product research and Introduction process to avoid the problems that a

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