Provide a proposal of blue ocean strategy for a company you choose. Draw Strategy Canvas for...

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General Management

Provide a proposal of blue ocean strategy for a company youchoose. Draw Strategy Canvas for the proposal and explain thedetails for each factor on the canvas. Procedures to finish astrategy canvas: a. Identify the key factors industry is taken forgranted as important. b. Identify two major competitors and drawthe value curve for them c. Identify new factors you want toeliminate, reduce, increase and create d. Draw the value curve forthe company you choose.
Let say the company is Amazon.

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Amazon is one of the worlds biggest a retailer in online industry It has enormous operating structure which is spread across the globe Amazon has successfully developed the best supply chain in the world to provide products to the customer as well as to create a more effective brand identity SWOT analysis of amazon is as follows Strength Amazon is the worlds leading online retailer hence it has a competitive advantage over the structure of the organisation across different places across the globe While developing a strategy which is online focused and use social media as a tool for promotion See Answer

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