Project yourself as an entrepreneur of a small scale businessin your country:
Business Plan format required.
A title page,
(a) General Business Description
• Mission Statements
• Company goals and objectives
(b) Business Philosophy
• Target Customer
• Industry Description: Is it a growth industry? What longterm or Short term changes do you foresee in the industry? How willyour company take advantage of it?
• Company strengths and core competencies: What factors willmake the company succeed? What do you think your major competitivestrengths will be? What background experience, skills, andstrengths do you personally bring to this new venture?
• Legal form of ownership: Sole proprietor, Partnership,Corporation, Limited liability corporation (LLC)? Why have youselected this form?
(c) Products and Services
• Describe in depth your products or services. (Technicalspecifications)
• What factors will give you competitive advantages ordisadvantages? Examples include level of quality or unique orproprietary features.
(d) Marketing Plan
• How the company will get to the customers and the coherenceof the marketing tool adopted with the overall strategy?
• State 4 Ps of marketing
(e) Operations and developmental Plan
• How product will be produced or service provided
• The location of the production facilities
• The dimension and capacity
• The internal layout The cost of the investment needed (i.e.Plants, equipment, buildings)
• The cost of the investment needed (i.e. Plants, equipment,buildings)
(f) Management Plan
• Describes the firm’s organizational structure and thebackgrounds and qualifications of key personnel
(g) Financial Plan
• Sources and Uses of Capital
• Balance Sheet
• The income statement
• The cash flow statement should present data on a monthly orseasonal basis
• Breakeven analysis
• Financial Ratios
• A sensitivity analysis is needed, showing what would happenin at least three scenarios: ? Worst case scenario ? Probablescenario ? Best case scenario
(h) Prepare Executive Summary of the Plan
