please provide details and answer the question! thank you! You want...
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please provide details and answer the question! thank you! 
You want to open an indoor rock-climbing gym, but are unsure of whether there is sufficient demand. You hire a marketing research form for $100K to estimate the demand. The gym will cost $5 million to build and will generate $500K per year for 20 years. You estimate a discount rate of 10% for the gym project. If you wanted to find the NPV of the gym you include the $100k because it is a/an cost should NOT; opportunity O should NOT sunk cost should; opportunity should: sunk cost
please provide details and answer the question! thank you!
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