PEM, Incorporated, Is experlencing financlal difficulty due to erratic sales of Its only product, a highcapacity battery for laptop
computers. The company's contribution format income statement for the most recent month is given below.
Required:
Compute the company's ratlo and Its breakeven point In unit sales and dollar sales.
The president believes a $ Increase in the monthly advertising budget, combined with an Intensified effort by the sales staff,
will Increase unit sales and the total sales by $ per month. If the president is right, what will be the Increase decrease In the
company's monthly net operating Income?
Refer to the original data. The sales manager is convinced that a reduction In the selling price, combined with an Increase of
$ in the monthly advertising budget, will double unit sales. If the sales manager is right, what will be the revised net
operating income loss
Refer to the original data. The Marketing Department thinks that a fancy new package for the laptop computer battery would grow
sales. The new package would increase varlable costs by $ per unit. Assuming no other changes, how many units would have
to be sold each month to attaln a target profit of $
Refer to the original data. By automating, the company could reduce varlable expenses by $ per unit. However, fixed expenses
would increase by $ each month.
a Compute the new ratlo and the new breakeven polnt In unit sales and dollar sales.
b Assume the company expects to sell units next month. Prepare two contribution format Income statements, one
assuming operations are not automated and one assuming they are. Show data on a perunit and percentage basis, as well as in
total, for each alternative.
c Would you recommend the company automate its operations Assuming that the company expects to sell units
Complete this question by entering your answers in the tabs below.
Compute the company's CM ratio and its breakeven point in unit sales and dollar sales.
Note: Do not round intermediate calculations. Round CM ratio" to the nearest whole percentage ie should be
entered as