MuCao Creamery has recently expanded into 3 provinces in Southeast China. Currently, there are three...
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MuCao Creamery has recently expanded into 3 provinces in Southeast China. Currently, there are three other retail ice cream vendors in these provinces along with MuCao with the following sales volumes:
| Brands | Total Revenues (RMB) | Cones Served (units) |
| Xihuan Cones | 87,500 | 35,000 |
| MuCao Creamery | 121,000 | 50,000 |
| Scoops | 30,000 | 10,200 |
| Swirls | 36,800 | 20,000 |
What is Scoops Relative Market Share based on units?
CALCULATED VARIABLES:
rms = 0.440 (44.0%)
total = 275,300
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