Molson beer is typically consumed by male consumers. The company that manufacturers Molson beer recently...
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Molson beer is typically consumed by male consumers. The company that manufacturers Molson beer recently launched an alcoholic lemonade to attract more females. Launching a new product to attract a new market illustrates a (n)...strategy. a)market development b)market penetration c)innovative expansion d)new product rollout e) none of the above
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