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Match the options available for entering markets in another country with it's definition. An organization (called a franchisor) grants the right to use its brand name, products, and processes to other organizations (known as franchisees) in exchange for an up-front payment (a franchise fee) and a percentage of franchisees' revenues (a royalty fee), A business operation in a 1. Exporting foreign country that a company fully owns. 2. Wholly Owned Subsidiary Creating goods within a company's home country 3. Franchising and then shipping them to another country where 4. Licensing they are sold to customers by a local company. 5. Joint Venture One organization grants another the right to create 6. Strategic Alliance its product, often using percentage of franchisees' revenues (a royalty fee), A business operation in a foreign country that a 1. Exporting company fully owns. Creating goods within a company's home country and then shipping them to another country where 2. Wholly Owned Subsidiary 3. Franchising they are sold to customers by a local company. 4. Licensing One organization grants another the right to create 5. Joint Venture its product, often using patented technology, in exchange for a fee. Companies work together cooperatively, but no new organization is formed. Two or more organizations each contribute to the creation of a new entity. 6. Strategic Alliance

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