Leo Inc., a pet supply company, is evaluating a potential new product division cell...
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Leo Inc., a pet supply company, is evaluating a potential new product division cell phone technology. Leo has no previous experience in this area. Leos W.A.C.C. is 12%. An appropriate project-specific (risk-adjusted) cost of capital to use in NPV analysis for these projects would most likely be:
Group of answer choices
12%
14%
6%
10%
8%
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