Kwesi Amoako of Unilever What is it you dream of when you’re young? Kwesi Amoako, chief executive...

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Psychology

Kwesi Amoako of Unilever

What is it you dream of when you’re young? Kwesi Amoako, chiefexecutive of Unilever, posed the question…He is sitting in hisshirt sleeves… behind a massive desk in his rooftop office inTema’s Industrial Area.

I’ll tell you’, says Kwesi, before I have a chance to answer.‘Having a flashy car, a sexy girlfriend and a house in the country.And this’, he continues, pulling out a book of photos of his newhome, a 10 bedroomed mansion set in 22 acres of countryside… ‘is myboyhood dream realised.’

If he has realised his dreams, will the hunger go? ‘No’, hesays, ‘that’s the brilliance of it. ‘Because since he took on (thenew house) he’s personally more in debt than he’s ever been. He hasto keep earning more money, making Unilever a huge success, to payoff his mountainous mortgage (Adapted: The Davidson Interview,Management Today January 2011, p.40)

Questions

a. Discuss the assertion that, ‘Mr Amoako only comes to work formoney. Drawing from lessons, concepts, and theories leant fromorganisational behaviour.

b. Explain five (5) steps Mr Amoako can take to arouse andsustain his subordinates’ commitment to help achieve a hugesuccess.

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l Discuss the assertion that Mr Amoako only comes to work for money Drawing from lessons concepts and theories leant from organisational behaviour AnswerMr Amoakos statement can be discussed with the help of lessons in organizational behavior related to reward systems in an organization Following concepts such as extrinsic and intrinsic motivation and money and motivation are explained in this regard Extrinsic and Intrinsic Rewards The rewards that employees can receive in exchange for their contributions of time and effort can be classified as either extrinsic or intrinsic rewards Extrinsic rewards are administered externallythat is by someone else usually organization Examples of extrinsic rewards include wages and salary fringe benefits promotions and recognition of work by others Intrinsic rewards are described as selfadministered rewards because engaging in the task itself leads to their receipt For example feelings of task accomplishment autonomy and personal growth and development in a particular job It is important to keep in mind that because extrinsic rewards are administered by sources external    See Answer
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