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In presenting the following data to the client a market research firm warns that word...

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In presenting the following data to the client a market research firm warns that word of mouth plays the strongest re in sales when a group has negative reactions to a product Why would this statement be significant to this study Male Female Total Love 312 214 526 Like 189 59 248 Unsure 32 18 Dislike 10 Hated 13 256 267 Total 556 558 1114 11 50 21 ONearly half of the women polled had strongly negative reactions to the product ONearly half of the women polled had strongly positive reactions to the product ONearly half of the men polled had strongly negative reactions to the product ONearly half of the men polled had strongly positive reactions to the product

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