Imagine-you-are-the-CEO-of-a-networkof-hotels-placed-all-over-the-world.-The-clients-(for-business-and-holidays)-want "value for money" (customers'-perspective)-and your-shareholders-need-a-"return-on equity-higher than any other-investment"-(financial-perspective).-Following-the-examples-provided-in-class,-yourjob-consists-in-creating-a-strategy-map-including-non-financial-indicators-for-each-of-the-three-non-financial-perspectives-(Customers, Internal-processes, Learning and-growth). Between-two-and-three-indicators-are-required-per-perspective-and-you-may-add-a-second-financial-indicator-into-the-financial-perspective-if-needed ...

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Accounting

Imagine-you-are-the-CEO-of-a-networkof-hotels-placed-all-over-the-world.-The-clients-(for-business-and-holidays)-want "value for money" (customers'-perspective)-and your-shareholders-need-a-"return-on equity-higher than any other-investment"-(financial-perspective).-Following-the-examples-provided-in-class,-yourjob-consists-in-creating-a-strategy-map-including-non-financial-indicators-for-each-of-the-three-non-financial-perspectives-(Customers, Internal-processes, Learning and-growth). Between-two-and-three-indicators-are-required-per-perspective-and-you-may-add-a-second-financial-indicator-into-the-financial-perspective-if-needed

Perspectives

Indicators

Finance

Customers

Internal processes

Learning and growth

Please explain here under how the indicators are linked through the 4 perspectives

Discuss how your examples illustrate the balance scorecard topic

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