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How true is this content? Owned media covers all of the properties that belong to the brand...

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General Management

How true is this content?

Owned media covers all of the properties that belongto the brand or business. That can be websites, blogs, social mediachannels (although, don’t forget, you never really “own” yoursocial properties, which is why it’s so important to focus onbuilding an excellent corporate website and blog as well), apps,and stores (online and offline).

do you agree?

Answer & Explanation Solved by verified expert
4.3 Ratings (889 Votes)
The content is very much true and I agree with it fully Big companies make use of both paid media as well as owned media to drive prospects to owned media The strengths and attributes of owned media plays a    See Answer
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