How does customer value link to the core concepts of needs, products, and exchange? Why do marketers...

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Operations Management

How does customer value link to the core concepts ofneeds, products, and exchange?

Why do marketers need to understand theseconcepts?

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Consumer values the core concept of the need products and exchange The 5 concepts that help the marketing to understand the core concept and product and exchange areas Need want and demand Market    See Answer
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