Global Marketing: Please solve MCQ and True or False
- Customs that must be recognized and accommodated are called:
- imperatives.
- electives.
- exclusives.
- non-traditional.
- standardized.
- With respect to business customs, customs to which adaptationis helpful, but not necessary are called:
- imperatives.
- electives.
- exclusives.
- non-traditional.
- standardized.
- The aging population in Europe is a great problem for marketersbecause the elderly are poor and already have everything theyneed.
TRUE FALSE
- As Luci Chen sits in her office in Shanghai she is looking ather daily appointment calendar. Even though she has manyappointments, she knows that she will spend quality time with eachperson. After all, being involved with people and being sensitiveto relationships is just as important (if not more important) thansticking to a schedule. Ms. Chen could be characterized followingwhich of the following time models?
- P-time--polychronic time.
- B-time--bimodal time.
- D-time--dual time.
- M-time-monochronic time.
- S-time-sequence time.
- Ramon Garcia is excited about his first visit to the UnitedStates. As a representative of a Mexican vegetable producer, Ramonknows that he will have to forget "Mexican time" and be aware of"American time" which is much more linear and rigid. What kind oftime does America follow?
- P-time--polychronic time.
- B-time--bimodal time.
- D-time--dual time.
- M-time-monochronic time.
- S-time-sequence time.
- According to the textbook, all of the following have beendefined or viewed as being corruption EXCEPT:
- profits.
- individualism.
- conservative dress.
- rampant consumerism.
- Barbie dolls.
- Which of the following are typical of Ascription-orientedcultures?
- Respect is based on knowledge and skill.
- Respect is based on seniority.
- Decisions are challenged on technical and functionalgrounds.
- Pay for performance is the best way to motivate managers.
- Which form of data below is slower and more expensive to obtainbut is generally more relevant?
a. primary
b. data bases
c. secondary
d. syndicated
- Information collected from internal databases is an example of________ data.
- primary
- secondary
- observational
- experimental
- ethnographic
- The trend towards moving out of the cities is common over mostof the world.
TRUE FALSE
- Since their markets are old and well-developed, Marketers indeveloped countries spend less on market research than do Marketersin less-developed countries.
TRUE FALSE
- Bangladesh’s population growth has slowed as women’s educationhas improved.
TRUE FALSE
- Because of the scarcity of good secondary data, internationalresearchers often must collect their own primary data. An initialproblem with this collection is finding a good _______ from whichto extract a good ________.
a. secondary source,statistic
b. research firms,ransom
c. report, data
d. list, sample
- Which of the following is the cheapest and least-risky methodto enter a foreign market?
- licensing
- joint ventures
- exporting
- contractual agreements
- direct foreign investment
- Which of the following modes of foreign market entry requiresthe biggest investment and, therefore, carries the most risk?
- exporting
- direct foreign investment
- contractual agreements
- strategic alliances
- joint ventures
- The gapminder video clarified that Bangladesh has one of theworld’s highest population densitities because people have movedinto the largest cities.
TRUE FALSE
- The percentage of poor people in the world has increased butthe number of poor people has decreased.
TRUE FALSE
- The world is getting poorer due to overpopulation andovercrowding.
TRUE FALSE
- According to Hall, monochromic time cultures (M-time) such asAmericans, tend to concentrate on one thing at a time.
TRUE FALSE
- In a lowcontext implicit-communication environment who sayssomething, how it is said, and when it is said is veryimportant.
TRUE FALSE
