Give the Answers to Following as true or False: Also give the reason 1. A salesperson giving...

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General Management

Give the Answers to Following as true or False: Also give thereason
1. A salesperson giving a discount on a particular brand is anexample of brand sponsorship.
2. Search engine optimization (SEO) uses a form of reverseengineering to influence search results.
3. Native advertising is similar to editorial content but is paidfor by an advertiser
4. IMC stands for Integrated Marketing Customer.
5. Direct marketing is a personalized one-on-one form ofcommunication.

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1 A salesperson giving a discount on a particular brand is an example of brand sponsorship False Brand sponsorship is a marketing strategy in which a brand is supporting an event activity person or organization 2 Search engine optimization SEO uses a form of reverse engineering to influence search See Answer

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