General Motor established in 1908. That time the company was the sole carmaker dealer in the...

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General Motor established in 1908. That time the company was thesole carmaker dealer in the region, e.g. Michigan, first it was aholding Buick company, till 1920 it was becoming the world largestmotor manufacturing company. However, General Motor is a fallengiant. Glory of the past from being a great market leader tobankrupt company General motors has come a long way. In 1980s GMwas the top car manufacturer in the USA until the arrival of theJapanese cars. The Japanese sold cheap and better cars. GM failedto realize the change in the industry and technology and constantlylost market share to the Japanese companies.
What will be the role of communication in the process ofimplementing changes for General Motors? 250 words

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When the GM is planning to implement chan get in the companys structure culture or processes communication of such implementation plus a vital role Communication means that the strategies the te top management has formulated must be pass on to the managers subordinates and other See Answer

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