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For this assignment, choose from any two categories products that are at different product life cycles...

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General Management

For this assignment, choose from any two categories productsthat are at different product life cycles stages. Identify theproduct life cycle stages for your chosen products and provideexplanations for why you believe they are at these stages. Then,provide answers to these two questions:

  • Examine the product life cycles for your chosen two productsrelative to how it affects the company’s marketing strategies
  • How would your suggestion be different for the two companiesbrand managers about making decisions on price, advertising, anddistribution channels?

Submit a 2-3 pages paper, (excluding the title page andreference pages) double-spaced in Times New Roman font which is nogreater than 12 points in size. Be sure to cite any sources in APAFormat.

Answer & Explanation Solved by verified expert
4.0 Ratings (807 Votes)
The stage of a products product life cycle shows the increase of the product from its initial to further development path The product is only launched in the first stages of the Product Life Cycle and sales are lower because people do not know the product In the second stage the advertising and absence of competitors have increased the sales In the third step product sales decrease at a pace as the number of    See Answer
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