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*Exercise 7.28 Bramble Electronics manufactures two large-screen, high-definition television (HDTV) models-the Monarch, which has been produced since 2010 and sells for $1,200, and the Regal, a model introduced in early 2012 that sells for $1,140. Bramble's CEO, Harry Hazelwood, suggested that the company concentrate its marketing resources on the Regal model and begin to phase out the Monarch model. Bramble currently uses a traditional costing system. The following cost information has been used as a basis for pricing decisions over the past year: Per-Unit Data Monarch Regal Direct materials 5215 5578 Direct labour hours 1.5 3.1 Machine hours 14 Units produced 28,000 5,000 The direct labour cost is $14 per hour, and the machine usage cost is $22 per hour. Manufacturing overhead costs were estimated at $5,476,600 and were allocated on the basis of machine hours. Martin Alecks, the new company controller, suggested that an activity-based costing analysis first be run to get a better picture of the true manufacturing cost. The following data were collected: Activity Cost Traceable Centre Driver Costs Soldering Number of solder joints $770,000 Shipments Number of shipments 1,628,000 Quality control Number of inspections 1,317,500 Purchase orders Number of orders 960,100 Machining Machine hours 76,000 Machine setups Number of setups 725,000 Total traceable costs $5,476,600 Number of Events Activity Monarch Regal Total Soldering 1,245,000 295,000 1,540,000 Shipments 16,400 20,600 37,000 Quality control 54,600 22.900 77,500 Purchase orders 83.200 108,820 192,020 Machining 169,000 21,000 190,000 Machine setups 17,000 12,000 29,000 Selling, general, and administrative expenses per unit sold are $267.00 for Monarch and $244.60 for Regal. x Your answer is incorrect. Try again. Calculate the manufacturing cost per unit for Monarch and Regal under a traditional costing system. (Round answers to 2 decimal places, e.g. 5.69.) Monarch Regal Cost per unit T723.56 x Your answer is incorrect. Try again. Calculate the manufacturing cost per unit for Monarch and Regal under an ABC system. (Round answers to 2 decimal places, e.g. 5.69.) Monarch Regal Cost per unit x Your answer is incorrect. Try again. Calculate the operating profit/loss per unit for Monarch and Regal under a traditional costing system. (Round answers to 2 decimal places, e.g. 6.59. Enter negative amounts using either a negative sign preceding the number e.g. -45 or parentheses e.g. (45).) Monarch Regal Profit/(Loss) X] your answer is incorrect. Try again. Calculate the operating profit/loss per unit for Monarch and Regal under an ABC system. (Round answers to 2 decimal places, e.g. 6.59. Enter negative amounts using either a negative sign preceding the number e.g. -45 or parentheses e.g. (45).) Monarch Regal Profit/(Loss) Question Attempts: Unle

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