Evaluate best organizational constructs to support an IT framework that is a “brick and click” B2B...

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Evaluate best organizational constructs to support an ITframework that is a “brick and click” B2B industrial globalmanufacturer of automotive parts. Critique what software willsupport both the online parts business and the traditionaldistribution selling channel business. Compare both organizationalconcepts outlining and assessing the installation differences andprovide what aspects of each business model can be shared, andunique to the differing methods of sale. Evaluate the customerservice software needed to support both operations and specificallychoose what aspects of each environment are critically necessary toprovide best practice. Assess the hardware and softwarecharacteristics of each business model platform and recommend mosteconomical and effective methods to provide 24/7 global operationsdemands. Recommend what communications systems, security, manpower,contingency, and performance aspects needed to operate bothbusiness models. Predict the most important skill sets needed toorganize and operate the configured IT installation and providecomparisons between both business models in the creation and ongoing evolution and growth of each business. Project the futurecritical needs of each business model and what IT, organization,and strategies will be needed to assure best service qualityhighlighting what service quality dimensions are most important inthe created IT organization created.

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As the new generation comes to managerial and purchasing power age their preferred method of purchasing ecommerce will surpass older processes In general B2B customers want to see their B2C conveniences transfer over 72 of B2B customers want selfservice access to accounts and orders 64 of B2B customers want scheduled deliveries The modern millennial B2B buyer doesnt want to have to pick up a phone to order says Doug Root CEO at Atlanta Light Bulbs Todays B2B buyers just want to get things done right then and there A recent study by Heinz and SnapApp found that millennials B2B buyers arent just coming they are here 41 of millennials are either making purchasing decisions 13 or influencing them 28 38 are tasked with researching purchases 82 are part of the buying committee in some capacity And they shop differently than their generational peers The study found Millennial buyers are far more independent than Generation X or baby boomer buyers during their path to purchase They conduct extensive research on their own before making any purchasing decisions While Generation X and baby boomer buyers rely on salespeople for guidance millennial buyers are more likely to rely on the opinions of peers or outside experts than to trust a salesperson They actively avoid engaging with sales early on nearly 60 percent say they dont engage with a salesperson until theyre in the middle of a purchasing decision These buying behaviors mimic B2C buying behaviors in which brands must educate build trust and build community before a purchasing decision is made or even considered If you want your brand to show up in those buying committees you must have an online presence One last data point to drive this home An overwhelming majority 89 of B2B researchers use the internet in their research process and they conduct 12 searches prior to engaging on a specific brands site Organizations are facing exciting and dynamic challenges in the 21st century In the gloabalized business companies require strategic thinking and only by evolving good corporate strategies can they become strategically competitive A sustained or sustainable competitive advantage occurs when firm implements a value creating strategy of which other companies are unable to duplicate the benefits or find it too costly to initiate Corporate strategy includes the commitments decisions and actions required for a firm to achieve strategic competitiveness and earn above average returns When company communicates its customers the process can involve many different people within both organizations using a variety of different methods CRM is the acronym for the term Customer Relationship Management The main tool that is used is an order that is communicated by companys customer to its sales department However this is only one of many communications that should be managed To ensure that company can provide the best customer service experience possible the use of customer relationship management CRM software should be considered Typical CRM software will allow company to track and organize its contacts with its See Answer

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