Develop a BCG Matrix for the company. Show the ideal flow of funds with arrows, show...

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General Management

  1. Develop a BCG Matrix for the company.
  2. Show the ideal flow of funds with arrows, show datapoints.
  3. Comment in a paragraph the findings and significance andsuggested strategy

Division

Revenues

Profits

% profit

RMSP

IGR%

Midland

250

75

0.6

10

Odessa

500

90

0.8

-2

Abilene

125

18

0.4

7

IGR%

industry growth rate percent 2%

RMSP

relative market share posotion in the industry

Answer & Explanation Solved by verified expert
4.1 Ratings (639 Votes)
Midland 250 The industry growth rate in general is 2 but the growth rate of Midland 250 is 10 which is far better than the average Also the profit percentage of the company is 75 Both the parameters of BCG    See Answer
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