Description For this assignment, you will identify a Small to Medium-sized Business to interpret their Digital Strategy. Most organizations of this size won't have a formally documented Digital Strategy, but one can be interpreted based on their background, values, and Digital Products and Services. This is a typical process used by employees, consultants, and entrepreneurs who recommend how an organization can create Differential Value. This is not an easy task; even professionals struggle with this process. Therefore, the intent of the assignment is NOT to correctly identify an organization's Digital Strategy but to work through the steps required to interpret one. Steps to interpret a Digital Strategy 1. Find a Small or Medium-sized company with a Digital Product or Service that interests you. Some potential sources are listed below. Canadian - Iog 100 American - Glass. Door Global - Europe, Asia Try and find one that you have experience with either as a customer, you studied, or from the news. Note: The assignment requires that you anly use publicly ovailable documents. You shouid not be referencing any internal documentotion. Should you find a published Digital Strategy, you will need to identify another compony. 2. Scan their website, public documentation, social media, news articles along with their Digital Products and Services. You are looking to get a sense of how they are using Digital Technologies in conjunction with their Products or Services. For example, are they using Digital Technology? - in their Products or Services? - to sell their Products or Services? - to integrate with other Products or Services? - to create their Products or Services? 3. Based on your research, you are looking to decide what their value driver is fincrease Willingness to Pay or Reduce Costs). Deliverable After you have completed your research, you should have a good idea of the organkation's Digital Strategy. Use the provided template to document your research and the company's Digital Strategy. The completed template is what you will submit to the course website. Requirements Your submission should adhere to the following requirements - No more than Two Pages single spaced - No less than a 10-point font - No less than half-inch margins - Source all of the publicly available documents used Description For this assignment, you will identify a Small to Medium-sized Business to interpret their Digital Strategy. Most organizations of this size won't have a formally documented Digital Strategy, but one can be interpreted based on their background, values, and Digital Products and Services. This is a typical process used by employees, consultants, and entrepreneurs who recommend how an organization can create Differential Value. This is not an easy task; even professionals struggle with this process. Therefore, the intent of the assignment is NOT to correctly identify an organization's Digital Strategy but to work through the steps required to interpret one. Steps to interpret a Digital Strategy 1. Find a Small or Medium-sized company with a Digital Product or Service that interests you. Some potential sources are listed below. Canadian - Iog 100 American - Glass. Door Global - Europe, Asia Try and find one that you have experience with either as a customer, you studied, or from the news. Note: The assignment requires that you anly use publicly ovailable documents. You shouid not be referencing any internal documentotion. Should you find a published Digital Strategy, you will need to identify another compony. 2. Scan their website, public documentation, social media, news articles along with their Digital Products and Services. You are looking to get a sense of how they are using Digital Technologies in conjunction with their Products or Services. For example, are they using Digital Technology? - in their Products or Services? - to sell their Products or Services? - to integrate with other Products or Services? - to create their Products or Services? 3. Based on your research, you are looking to decide what their value driver is fincrease Willingness to Pay or Reduce Costs). Deliverable After you have completed your research, you should have a good idea of the organkation's Digital Strategy. Use the provided template to document your research and the company's Digital Strategy. The completed template is what you will submit to the course website. Requirements Your submission should adhere to the following requirements - No more than Two Pages single spaced - No less than a 10-point font - No less than half-inch margins - Source all of the publicly available documents used